About Our Social Media Marketing
Social Media Platforms
With our expert knowledge, we can work to optimise and manage a wide range of the most popular social media platforms.
Below is all the social media platforms which we work with!
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Things you should know about Social Media Marketing
Snapchat
63% of UK social media users reported using Snapchat several times a day.
There were more than 10 million active Snapchat users in the UK in May 2020.
Snapchat has a 30% penetration rate in the UK.
These social media statistics UK show us that Snapchat is most used among the UK’s younger population, same as TikTok.
57% of UK Snapchat users are aged between 15 and 25.
TikTok
In May 2020, there were 6 million active TikTok monthly users in the UK.
The largest share of users (26%) in the UK is aged 18-24.
The UK generated the third-highest income for app behind China and the US in 2019 at £1.95m.
TikTok is set to reach 10 million users in the UK by 2021.
There were more than 30 million LinkedIn users in the United Kingdom in November 2020, which accounted for 45.7% of its entire population.
The largest age group of UK LinkedIn users is from 25 to 34 years.
30% of UK LinkedIn users reported using the platform once a week.
Youtube
According to Statista, in 2018, 14% of UK users reported using the platform at least once a day.
YouTube penetration rate in the UK in 2019 was 78%.
YouTube is the second most popular social media platform for influencer marketing.
There were 27 million Instagram daily active users in the United Kingdom in November 2020, which accounted for 40.6% of its entire population.
Most Instagram users in the UK are aged 25 to 34, making 30% of all Instagram users in the UK.
56% of female social media users reported using Instagram in the UK in 2020
Twitter penetration in the UK was 24% in 2019.
Twitter users in the UK are spread evenly, with 56% being men and 44% women.
The primary age group for Twitter users in the UK is 25 to 34 years.
According to the survey, the average Twitter user is only on the platform for 2.7 minutes a day.
Facebook is the leading social network in the UK with a 54.19% share of visits.
74% of Facebook users check the site at least once a day.
52% of Facebook users in the UK are female.
The majority of UK Facebook users are aged 25 to 34.
UK Users aged 65+ have increased from 4% in 2019 to 9% in 2020, with 52% being women.
Social Media Marketing
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